Alejandro Giusti
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I design apps, websites, products, interfaces, experiences, brands from start to finish

Senior UX/UI & Motion Designer. 8+ years designing B2B and B2C digital products for Prosegur, Massimo Dutti, ISDIN, MIG, Volotea and more.

See portfolio ↓

(01) Intro

Senior product designer. For 8+ years I've designed platforms and apps for security, retail, aviation, health and gaming. From research to prototype. I also animate, edit video and understand code. This website is an example of my work.

(02) Portfolio

Portfolio

  1. 01ProsegurComing soonUX/UI & Motion DesignerSecurity · B2B platforms2024 – present
  2. 02ISDINUX/UI DesignerHealth and dermocosmetics · Web and mobile2023
  3. 03GstockDesign System SpecialistWeb platform and app2023
  4. 04Madrid in GameUX/UI DesignerGaming · Web and mobile2023
  5. 05VoloteaUX/UI DesignerAirline · Web and app2022 – 2023
  6. 06Massimo DuttiUX/UI DesignerRetail and e-commerce · Web and app2021 – 2022

Hover each project to see the screens. I show the full portfolio, with more projects, on a video call.I show the full portfolio, with more projects, on a video call.

(03) Experience

8+ years of digital product

  1. 2024 – present

    Prosegur

    UX/UI Designer

    New features for 4 B2B security and monitoring platforms. Also animated videos for a 34-screen video wall the sales team uses with clients.

  2. 2023 – 2024

    ISDIN

    UX/UI Designer

    Design of web and app components, user flows and high-fidelity prototypes within the brand's Design System.

  3. 2023

    Gstock

    Design System Specialist

    Brand guidelines and a Design System for web and app, plus the MVP with the new UI.

  4. 2022 – 2023

    Volotea · Madrid in Game · INFiLED

    UX/UI & graphic design

    • Volotea: Component design, UAT and the Sketch-to-Figma migration.
    • Madrid in Game: Website redesign and AI-generated illustrations.
    • INFiLED: Graphics and videos for LED screens.

  5. 2021 – 2022

    Massimo Dutti (Inditex)

    UX/UI Designer · Barcelona

    Development of new e-commerce features for desktop, mobile and app: from user flows to developer handoff, validated with research and usability testing.

  6. 2020 – 2021

    Festina Group

    UX/UI Designer · Barcelona

    Development of new e-commerce features and interactive prototypes, with in-person and remote user testing and A/B testing.

  7. 2017 – 2020

    Conexa Software Factory

    UX/UI Designer · Buenos Aires

    MVPs for e-commerce, automotive, aviation, navigation and POS payments, from wireframe to prototype.

  8. 2014 – 2017

    Grey · Blum · Monking

    Graphic & multimedia designer · Buenos Aires

    Brand identity, video, social content and print materials for brands such as Norton, Aperol and Sony.

(04) Services

What I do

  1. 01

    UX/UI & Design Systems

    Research, flows, wireframes, prototypes and components that scale. From research to handoff, with Scrum and Jira.

    • Figma
    • User research
    • Testing
    • Wireframes
    • Components
    • Design System
    • Mobile first
    • Prototyping
    • Handoff
  2. 02

    Accessibility

    Interfaces that meet WCAG AA and AAA: contrast, focus, hierarchy and states checked with care.

    • WCAG AA
    • WCAG AAA
    • UAT
    • QA
  3. 03

    Motion & video

    Interface animation and product video. At Prosegur, I designed the pieces for a 34-screen video wall.

    • After Effects
    • Premiere Pro
    • Motion
    • AI
  4. 04

    Brand & graphic design

    Brand guidelines, graphic pieces and social content. Gstock's Design System grew out of its brand book.

    • Brand identity
    • Illustrator
    • Photoshop
    • InDesign
    • AI
  5. 05

    AI-assisted design

    To explore, prototype and produce faster. The 3D illustrations for Madrid in Game, and this very site, came out of it.

    • Claude Code
    • Claude Design
    • Midjourney
    • ChatGPT
    • Gemini

(05) How it was made

How this site was made

Designed in Figma and built with Claude Code. AI doesn't replace judgment: it speeds it up.

What I decided

  • The visual direction, the color palette and the typography
  • The headline and the tone of every text
  • Which projects to show, and with which screens
  • The video script: shots, order and framing
  • Every spacing, rhythm and motion tweak

What AI handled

  • The site code with Astro, GSAP and Lenis
  • The image pipeline: AVIF and WebP in three sizes
  • Rendering the video with ffmpeg from the storyboard
  • Testing at 375, 768 and 1440 px with Playwright
  • WCAG contrast checks

(06) About

Design with the full craft

I started in Buenos Aires as a graphic and multimedia designer at agencies, and moved into digital product from there. Today I work from Barcelona as a freelancer, mostly remotely, and I'm open to teams in Spain and across Europe.

I like being part of the whole process: understanding the problem through research, shaping it into flows, turning it into a component system and following it all the way to production.

Based in
Barcelona · remote across Europe
Languages
Native Spanish · English C1
Education
Graphic Design and Brand Identity, Universidad de Palermo · UX Design and Full Stack, Digital House · Prototyping, Testing and Design Thinking, Platzi
Malt
Supermalter

(07) Contact

Got a project or a role?

Write to me and let's talk. If you'd like to see the full portfolio, we can go through it together on a video call.

Book a call with me(opens in a new tab)Download CV (PDF)